UGG BOOTS

Ugg boots are soft sheepskin (mouton) boots with the fleece turned inward, named after the Australian and New Zealand word ugg, whose origin is unclear (maker Frank Mortel claims he coined it in 1958 from 'ugly'). They were worn by Australian farmers and surfers to keep their feet warm, and in the early 2000s they turned into a worldwide fashion phenomenon. The chief appeal of uggs is their exceptional warmth and softness: natural sheep's fleece warms, breathes and wraps the foot in a feeling of homely cosiness. It is heelless footwear, with a wide flat sole and a shapeless, 'fluffy' silhouette, created purely for comfort rather than strict aesthetics. Uggs are a symbol of the cold season, homely warmth and a relaxed, casual style. They are loved for what some criticise: for the complete triumph of comfort over formality. They are the embodiment of warm, cosy relaxation.