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Flapper

The flapper is the iconic style of the 'Roaring Twenties' (1920s), which embodied the rebellion of a new generation of emancipated women against the corsets and conventions of the past. Flappers rejected full forms in favour of a straight, loose, low-waisted silhouette, knee-length dresses richly trimmed with fringe, sequins and beads that shimmered in the dance. The look was completed by a short 'bob' haircut, cloche hats, long necklaces, bright make-up and cigarette holders. The flapper is a manifesto of freedom, jazz, the night and a new way of life: these women smoked, danced the Charleston, drove cars and voted. The aesthetic of the 1920s is forever tied to Art Deco and still returns in eveningwear whenever a glamorous retro sparkle is wanted. The flapper is a symbol of women's liberation and a carefree, sparkling joy of life.

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